Choosing the Right AI Use Case: Impact vs. Feasibility
Aug 2, 2025• 4 min read
Most AI roadmaps stall because ideas are inspirational but ungrounded. A lightweight, transparent scoring model prevents endless debate.
Scoring Dimensions (1–5)
- Impact: Revenue lift, cost reduction, risk mitigation, or experience delta.
- Feasibility: Data readiness, integration complexity, model availability.
- Time-to-Value: Prototype to pilot timeline.
- Differentiation: Strategic moat vs. table stakes automation.
Weighted Score = (Impact * 0.4) + (Feasibility * 0.25) + (Time-to-Value * 0.2) + (Differentiation * 0.15)
Plot candidates on a 2x2 (Impact vs. Feasibility) but keep the weighted score for ranking backlog order.
Red Flags
- “We’ll just get the data later.” (Data debt compounds)
- Undefined success metrics
- Vendor-lock via opaque proprietary pipelines early
Deliverable Pattern
- Use case brief (problem, success metric, constraints)
- Data readiness snapshot
- Risk register (ethical, legal, operational)
- Prototype scope + evaluation harness
- Pilot go/no-go criteria
Outcome
Stakeholders can trace why a use case is above or below the cut line. This builds trust and accelerates approvals.
aistrategyprioritization